You need the Adobe Flash Player plugin to view this brochure properly.

Jump to page

1.

2.
Contents
3.
Chairman's Summary
4.
Managing Director's Review
5.
Looking ahead
6.

7.
Competing for the Customer
8.

9.
People, Products, Places
10.

11.
Rewarding Tourism ExSEllence
12.

13.
Performance through Partnership
14.

15.
Director's Report
16.

17.
Profit & loss account
18.
Cash flow statement
19.
Notes to the financial statements
20.

21.
Notes to the financial statements
22.

23.
Notes to the financial statements
24.

Text only version of page 16.

To view this page as it is intended to be viewed please download and install Adobe Flash Player.

Independent auditors’ report to the Members of The Southern and South East 
England Tourist Board
We have audited the financial statements of The Southern and South East England 
this report to any other person or for any other purpose and we hereby expressly 
Tourist Board for the year ended 31st March 2009 which comprise the Profit and 
disclaim any and all such liability.
Loss account, the Statement of Total recognised Gains and Losses, the Balance 
Sheet, the cash Flow Statement and the related notes. These financial statements 
BASIS OF OPINION
have been prepared in accordance with the accounting policies set out therein. 
We conducted our audit in accordance with International Standards on auditing 
(UK and Ireland) issued by the auditing Practices Board. an audit includes 
RESPECTIVE RESPONSIBILITIES OF DIRECTORS AND AUDITORS
examination, on a test basis, of evidence relevant to the amounts and disclosures 
The directors’ responsibilities for preparing the financial statements in accordance 
in the financial statements. It also includes an assessment of the significant 
with applicable law and United Kingdom accounting Standards (United Kingdom 
estimates and judgments made by the directors in the preparation of the financial 
Generally accepted accounting Practice) are set out in the Statement of directors’ 
statements, and of whether the accounting policies are appropriate to the Board’s 
responsibilities.
circumstances, consistently applied and adequately disclosed.
Our responsibility is to audit the financial statements in accordance with relevant 
We planned and performed our audit so as to obtain all the information and 
legal and regulatory requirements and International Standards on auditing (UK 
explanations which we considered necessary in order to provide us with sufficient 
and Ireland).
evidence to give reasonable assurance that the financial statements are free from 
material misstatement, whether caused by fraud or other irregularity or error. In 
We report to you our opinion as to whether the financial statements give a true and 
forming our opinion we also evaluated the overall adequacy of the presentation of 
fair view and have been properly prepared in accordance with the companies act 
information in the financial statements.
1985 and whether the information given in the directors’ report is consistent with 
those financial statements. We also report to you if, in our opinion, the Board has 
OPINION
not kept proper accounting records, if we have not received all the information and 
In our opinion:
explanations we require for our audit, or if information specified by law regarding 
•   the financial statements give a true and fair view, in accordance with United
directors’ remuneration and other transactions is not disclosed.
Kingdom Generally accepted accounting Practice, of the state of the Board’s 
affairs as at 31st March 2009 and of its surplus for the year then ended;
We read other information contained in the annual report and consider whether 
•   the financial statements have been properly prepared in accordance with the
it is consistent with the audited financial statements. This other information 
companies act 1985; and
comprises only the directors’ report, the chairman’s Summary and the 
•   the information given in the Directors’ Report is consistent with the financial
Managing director’s review. We consider the implications for our report if we 
statements.
become aware of any apparent misstatements with the financial statements. Our 
responsibilities do not extend to any other information.
BDO Stoy Hayward LLP
Our report has been prepared pursuant to the requirements of the companies act 
Chartered Accountants and Registered Auditors
1985 and for no other purpose. no person is entitled to rely on this report unless 
such a person is a person entitled to rely upon this report by virtue of and for the 
Arcadia House, Maritime Walk, Ocean Village, Southampton, SO14 3TL
purpose of the companies act 1985 or has been expressly authorised to do so 
by our prior written consent. Save as above, we do not accept responsibility for 
date: 22nd July 2009
directors of The Southern and South East England Tourist Board 
chairman
John Williams
(appointed 01.04.09)
chairman
nigel Walmsley
(resigned 31.03.09)
chief Executive
Michael Bedingfield
(appointed 01.06.09)
Managing director
robert collier
(resigned 31.03.09)
corporate Services director & company Secretary
Malcolm Lane acIS
director (development Services) 
Peter colling
commercial Services director
nigel Smith
(appointed 01.12.08)
SEEda
SEEda
SEEra
Peter dean
(resigned 16.09.08)
SEEra
cllr. robert Gerald Vernon-Jackson
(appointed 16.09.08; resigned 21.04.09)
co-opted
david Philip Fca
Tourism Officers’ Forum
neil Mccollum
(resigned 22.09.08)
Tourism Officers’ Forum
Eloise appleby
(appointed 30.04.09)
Tourism council, Vice chairman
Bill Ferris
Tourism council
Ken robinson cBE
Tourism council
Vivian Williams
Tourism council
cllr. Therese Evans
Berks Bucks Oxon Sub-region
Lyn Bibbings
Sussex Sub-region
nicholas head
hampshire Sub-region
Stephen Munn
Isle of Wight Sub-region
Vacant
Kent Sub-region
Fran Warrington
Surrey Sub-region
Simon Matthews
co-opted 
robert cotton OBE
(resigned 18.07.08)
16
www.industry.visitsoutheastengland.com